Video games and digital art are held at AULA

The entertainment industry, especially cinema, animation and video games, is getting bigger and bigger every day, and each time it lacks more digital art specialists who can produce the large amount of productions that the consumer demands.

As AEVI reflects in its annual report on the video game industry, this is an eye-catching sector with international growth approaching 20% ​​by 2020 and not
ready to consolidate as a generalized consumer good. Spain is in the top 10 in the world by market size and this expanding sector is figuring out how to integrate into other sectors and progressing with its expansion.

Education Week is the largest event for the educational world in Spain: a meeting place formed by separate forums such as Hall, Expo Elearning or Postgraduate and Continuing Education among others, which will reach more than 115,300 students, families, teachers, educators, leaders of training centers and training professionals.

And from the 3rd to the 5th of March it takes place Postgraduate forum at IFEMA, a space that meets the training needs of graduates who want to access higher cycles, and for professionals who want to update, complete knowledge and continue their education, in order to enter the labor market more quickly. Recreate the most complete format offer at the most prestigious schools, format centers, universities and vocational colleges: graduates, doctorates, postgraduate studies, etc.

Among them one finds Voxel Schoolthe prestigious Madrid School of Digital Arts, the only PlayStation Talents official center in Spain, and affiliated with the Complutense University of Madrid, which was born to offer a specialization course focused on meeting the growing demand for professionals with creative and knowledgeable talents.

It offers a large selection of masters to help students achieve their success in the video game, cinema, animation, advertising and design industries. It has formatted programs that focus on developing real projects thanks to the alliances it has with well-known companies in the industry, such as studies of special effects Myopia FX, User T38 and Twin PinesThe Secret 6 video game outsourcing studio (where students do professional practice) and various partners such as Prodigioso Volcano and Kraken 3D Studio, which feed the mothers of active professional teachers with a true teaching vocation.

Voxel School is HP’s technical partner, Unreal’s first academic partner in Spain and is homologated by SideFX in Houdini. In 2022, it was considered by The Rookies as the 50 best digital art schools in the world and by Devuego as the best video game training in Spain.

Over the course of 3 days, super interesting informative actions will take place.

The talent ecosystem developed by Voxel School, UCM and PlayStation

Thursday the 3rd at 10:30 to 11:15

In this conversation, the features and characteristics of the unique ecosystem that surrounds Voxel School, PlayStation and the Complutense University of
Madrid (UCM), through which students from Voxel School and UCM work together to develop a video game as a final project, consistent with the same departments involved in the development of a real video game, always in touch with the supervisor with the professors.

The panelists are:

  • Jaume Esteve – Associate Director at Jaleo PR and Coordinator of Máster Propio
  • UCM PlayStation in Marketing, Communication and Video Game Management
  • Julio del Nuevo – Lead and Technical Artist at Flaming Llama Games
  • Erica Barcala – Senior Product Manager PlayStation Store & Services
  • Jose Raluy – Development Manager / Senior Producer at Tequila Works
  • Moderator: Jesús Hidalgo, Director of Internal Communications at Voxel School

The role of women in the video game industry and culture

Thursday, March 3 from 3:30 to 4:15 p.m.

This conference will showcase the work of talented women, the opportunities in video games and the challenges that women face in the sector.
other things. The goal is to attract and encourage more women to participate in the industry.

The panelists who will discuss the topic are:

  • Carolina Damián – Environmental artist at Pendulo Studio
  • Elvira Feijoo – Production Assistant at Tequila Works
  • Laura Santos – technical artist at Estudio Illuvium
  • Cynthia Pereira Romero – PlayStation Partnerships & Influencers and product
  • Manager at Playstation Talents
  • Moderator: Lucía Pérez Carrasco – Voxel School Marketing Coordinator

Advanced Masters of Art for AAA Video Games

Saturday, March 5 from 4:30 to 5:15 p.m.

  • Joaquín Otazu, Studio Head of Secret 6 Madrid will present the advanced masters focusing on AAA video games, cinema and commercials designed by Voxel School
    to meet the need for industry specialization.

The school constitutes some of the most coveted profiles of companies in the sector: Character Artist, Environmental Artist, Technical VFX Artist for Video Games and Weapon and Vehicle Artist.

If you are interested in video games and digital art and would like to dedicate yourself to them, do not miss their conferences! In addition to these activities, there will be attendance at the fair at its booth 14F01 during all Postgraduate and Continuing Education forums.

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